How do you get to the top of Google? The answer is simple, but not easy. It depends on what results you want from your web presence. If you’re looking for a quick way to get some traffic, then there are many ways to achieve this goal. You can buy a bunch of ads or use PPC campaigns to drive people to your site. You could also try paid social media advertising, which is the same as buying Facebook ads. And lastly, you can try getting links to your website. 

There are plenty of ways to get links to your site, including submitting it to directories, using article marketing and press releases, guest posting, social networking, and more. Each one has its own advantages and disadvantages, so you have to pick the right strategy for your business or blog. But regardless of how you choose to get links, here are five tips that will help you improve your rankings. 

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1. Write For Humans First, Search Engines Second 

Whether your audience is human or machine, you always need to write for them. When you focus on writing for humans, you’ll naturally include key words that search engines can find. If you want to rank well in organic search, you should focus on writing for humans first before worrying about search engine optimization (SEO). This means making sure your articles are informative and useful for readers. Don't be afraid to add keywords within your text if they make sense with your overall message. 

2. Provide Valuable Content That's Easy To Find 

Your content needs to be easily found by both users and search engines. The best way to accomplish this is by providing valuable information that is helpful to the reader. Readers like to feel like they're getting their money’s worth - if your content doesn't provide value, they won't keep coming back. If you don't want to worry about keyword density, just make sure each page of your content answers at least two questions. 

3. Target Your Keyword Strategy With User Intent 

Keyword research is an important part of any SEO campaign. However, you have to remember that most people aren't searching for specific terms when they type into the search bar. Instead, they want something specific - they want to know how to fix their car, what time the ballgame starts, or what restaurant is nearby. They want to learn something new, and your job is to give them exactly what they want. 

To determine what types of keywords your target audience uses, you need to ask yourself these key questions: What does my customer say she wants to know? What would she want to know now? What do I want her to know? How can I offer her what she wants? 

4. Link From High-Quality Sites 

Search engines love quality sites because they provide high-quality content that is interesting to read. The better your content, the more likely users are going to link out to your site. You can create these high-quality sites through guest blogging, press release submissions, and other forms of content creation. 

5. Keep Your Site Mobile Friendly 

If you want to rank well in mobile searches, you need to make sure your site is optimized for mobile devices. In fact, you should make sure all of your content is optimized for mobile viewing. This includes everything from images to videos. Most importantly, you need to ensure that your site is fast loading on mobiles. If your site takes too long to load, people will leave and never come back. 

When you optimize your site for mobile, you'll increase the chances of ranking well in search engines and driving traffic. In addition, you'll build a stronger reputation online, which can lead to more sales. 

Focus On UX 

It’s no secret that great user experience (UX) makes a big difference in conversion rates. The same goes for SEO. People are much more likely to click on a link if it looks good and feels good. So, it only makes sense that if you want to attract visitors to your site, you need to make sure it looks good and feels good. It's no longer enough to just have a pretty design. You should consider optimizing your site for mobile phones, tablets, desktops, laptops, and other devices. Then, you should make sure your site loads quickly and provides a good user experience for every visitor. 

Remove Unnecessary Elements From Your Website 

You should remove anything from your site that isn't necessary. There are certain elements of your website that slow down your page speed, such as flash animations. Other things like scripts, plugins, and widgets can slow down your site. 

These unnecessary elements cause problems for your site, especially if you have a lot of visitors. They can even interfere with SEO, which is why it's important to delete them. 

Format Content For Featured Snippets 

Google is getting smarter all the time, and the company is constantly trying to figure out how to make their search engine more effective. One major change was announced in May 2016, when the company released a new algorithm update called Hummingbird. The biggest change to this update was the introduction of featured snippets, which allow users to get more information without leaving Google. 

The feature works by showing snippets of high quality information in Google search results. These snippets show up as boxes with information inside. Users can click on the box and see additional details about the topic. 

This feature is great for websites that provide lots of unique content. Many websites have lots of different topics, so they might have several different types of content that they could feature. This new feature gives people access to the best information from those websites, making it easier for them to decide where to go next. 

Include Long-Form Articles On Your Site 

Long-form content is a huge factor in determining whether someone decides to visit your site or move on to another source of information. If your site has a lot of short form articles, you risk losing potential customers who may be interested in reading a full story. If you have a few long-form articles on your site, however, you can increase your chances of attracting visitors. These stories can contain helpful information about your industry, which is why it's important to make sure they're engaging. 

Get More Links From High-Quality Websites 

One of the easiest ways to rank high in Google is by getting links from highly ranked websites. The problem is, finding high-quality sites to link to is incredibly difficult. That's why you need to focus on creating high-quality content that will appeal to other people. 

Once you have that content, it's important to get other sites to link to it. This can be done by contacting bloggers and asking them to share your content. You can also submit your content to various directories. A directory submission is a good way to get links to your site, since it allows you to get more exposure.